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What Type of Business Do You Have?

Lead Generation

"Lead generation (commonly abbreviated as lead-gen) is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into a business' products or services. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers."
- Wikipedia

These types of clients will benefit higly from our user testing services that involve a very granular process of user experience management in which we:

Evaluate Your Process - We identify and determine what the critical tasks and criteria that match your business goals.

Conduction - By conducting in person user tests we can observe and record, with video and screen capture software, the your target audiences' ability to convert on your website.

Analysis of the Data - Leveraging web analytics quantitative data on top of this in person qualitative data, we can find a tight focus for improvements on your existing website which should increase conversions across the board.

Contact Us Today about our Lead Generation services!

Information Hub

Information hubs are locations where users connect with one another over a particular topic, discussing events while gaining and contributing knowledge from the community. A popular type of information hub website is known as a blog, which are defined as follows:

"A blog (a contraction of the term weblog) is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog."
- Wikipedia

With community based websites like yours, there is a high level of opportunity to leverage existing user comments to better understand how you users are using your website. We can use minimially invasive methods like online feedback surveys that get you directly in contact with your reader and gain insight through deep analysis of your analytics data; we give you invaluable information about your users so you can keep them coming back.

Contact Us Today about our Information Hub services!

E-commerce

"Electronic Commerce, commonly known as (electronic marketing) e-commerce or eCommerce, consists of the buying and selling of products or services over electronic systems such as the Internet and other computer networks."
- Wikipedia

E-commerce is the life blood of new commerce, completing millions of transations a month without even needing a store front. Vendors can range from service providers to virtual store fronts that ship out goods everyday. No matter what their particular business type, they all have a common need to keep their customers coming back regularly. Through custom e-commerce analytics tracking, we can leveage existing Google technologies to better understand the organic and ppc traffic that comes to your website and how that specifically links to the sales you see on your website. We also add custom analytics tracking to your e-mail marketing campaigns, allowing you to see the customer demographics that are the hottest and continue to throttle your customers toward new purchases everyday.

Contact Us Today and learn more about our E-commerce services!